By Crumb

Crumb’s Summer Streetwear Collection: Cool, Comfy, Chaos-Ready

NZ summer doesn’t play nice. The sun goes hard, the UV hits early, and kids don’t slow down just because it’s hot. They’re climbing, crawling, sprinting, rolling, and somehow ending every day sandy, sticky, or both.

That’s exactly why we don’t do frilly summer outfits or stiff “special occasion” fits. At Crumb, we design clothes for real movement—oversized, breathable, and built for kids who treat every day like an adventure.

This summer, our streetwear is simple and intentional:
The Drop Sleeve Set and The Off Beat Overalls.
Two silhouettes. Six colours. Endless chaos.

Cool over cute. Always.

Happy kid outdoors wearing Drop Sleeve Set - Matcha Green

Why Crumb Summer Beats Basic Beachwear

There’s no shortage of kids summer clothes out there. But most of them fall into two camps: flimsy fast fashion that gives up after a few washes, or overly precious pieces that look good for five minutes and then retire.

We’re not about that.

Crumb summer clothes are built different—designed for NZ conditions and for kids who don’t do “still.”

Fabric that actually works

Our summer pieces use premium cotton blends that breathe, stretch, and move. Think airflow without see-through fabric. Soft without being weak. Tough enough for grass, sand, concrete, and repeat washes.

They’re also OEKO-TEX® Standard 100 certified, meaning they’re chemical-free and skin-kind—especially important when kids are sweating, rolling, and living in their clothes all day.

Oversized = freedom

Oversized isn’t just a look, it’s a function.
Roomy fits mean:

  • Better airflow on hot days

  • No clingy fabric or tight seams

  • More wear as kids grow

Our oversized cuts let kids move how they want, not how their clothes allow.

Made for NZ summer mood swings

Anyone raising kids here knows the deal. One minute it’s scorching, the next there’s a cool breeze rolling in. Crumb summer pieces work solo in the heat and layer easily when the temperature drops.

Unisex colours. Easy styling. No outfit stress.

Exploring by the beach wearing Drop Sleeve Set - Violet Crumble

The Drop Sleeve Set: The Ultimate 2-Piece Flex

If there’s one outfit that defines our summer collection, it’s the Drop Sleeve Set.

Relaxed. Oversized. Street-ready. This matching kids summer set is designed to be worn hard and worn often.

What is a drop sleeve?

A drop sleeve (also known as a drop shoulder t-shirt) is where the sleeve seam sits lower on the arm instead of right at the shoulder. This creates a wider, looser fit through the chest and arms.

For kids, that means:

  • More movement

  • More airflow

  • Less restriction

An oversized drop shoulder t-shirt is ideal for summer because it doesn’t trap heat or limit play. It’s relaxed by design—and that’s the point.

Fabric & fit

Each Drop Sleeve Set is made from a premium French Terry cotton blend (95% cotton, 5% elastane). It’s soft, breathable, and has just enough stretch to keep up with all-day movement.

The oversized cut delivers relaxed streetwear swag without feeling sloppy. Kids can run, nap, snack, and repeat—comfortably.

Sizes range from 6 months to 6 years, with room to grow.

Milk White — Clean Canvas

Milk White is crisp, minimal, and endlessly versatile. It’s the kind of drop sleeve shirt kids can wear anywhere: playground, café, beach walk, or family lunch.

It pairs with everything, layers under overalls effortlessly, and delivers that clean streetwear look without trying too hard.

Violet Crumble — Subtle Edge

This isn’t loud purple. It’s muted, cool, and confident. Violet Crumble brings street edge without screaming for attention, perfect for kids who like to stand out quietly.

It hits especially well during late-day park runs and golden-hour hangs.

Matcha Green — Fresh Flex

Earthy, modern, and grounded. Matcha Green pops against sand and concrete and feels right at home outdoors.

It’s a favourite for kids who live outside—barefoot, curious, and constantly on the move.

Details that matter

Each Drop Sleeve Set features signature cookie embroidery on the front left chest, a small detail that ties it unmistakably back to Crumb.

Wear the set together or split it up. Either way, it works.

Kid at play wearing Drop Sleeve Set - Milk White

Off Beat Overalls: Play-Proof Legends

If the Drop Sleeve Set is your summer uniform, the Off Beat Overalls are your adventure armour.

These kids overalls are built for movement, mess, and momentum without sacrificing style.

Why kids overalls just work

Overalls are a one-and-done outfit. No matching stress. No waistband fuss. Just throw them on and go.

Our Off Beat Overalls feature a relaxed, oversized fit that allows airflow and easy layering—making them ideal kids overalls for NZ summer.

They’re unisex, durable, and designed to grow with your kid.

Sizing that makes sense

Available in:

  • 0 (3–6 months)

  • 00 (6–9 months)

  • 000 (9–12 months)

  • 1 (1–2 years)

  • 2 (2–3 years)

  • 3 (3–4 years)

The oversized cut means longer wear and less pressure to size up constantly.

Child wearing our Crumb Honeycomb onesie

Honeycomb — Warm Glow

Honeycomb is warm, bright, and playful without being sugary. It transitions effortlessly from beach days to backyard barbies and hides just enough mess to survive the day.

Pistachio — Fresh Grit

Cool green with edge. Pistachio is for kids who love dirt, puddles, and pushing limits. It’s bold without being loud and looks even better after a full day of play.

Chocolate Brown — Chaos-Proof

This is the ultimate “don’t worry about it” colour. Chocolate Brown hides dirt, handles rough play, and always looks intentional.

If you want kids work overalls energy without the stiffness, this is it.

Built-in function

  • Two low back pockets for treasures, snacks, and found objects

  • Relaxed fit for climbing, crawling, and running

  • Unisex design for maximum versatility

These are overalls kids can actually live in.

Mix, Match, Rampage: Summer Styling the Crumb Way

Crumb summer styling is about flexibility—not perfection.

Style a Matcha Green Drop Sleeve Summer Set with our kids accessories (available soon)—instant summer fit, zero effort.
Run the Drop Sleeve Set solo when the heat peaks.
Throw on sunnies, hats, slides, or sneakers and call it done.

NZ summer hack: layer when the wind hits, strip back when the sun’s out. Everything is machine-wash friendly and built to bounce back.

This is streetwear for kids who don’t sit still.

FAQs: Real Talk Summer Sorts

What is a drop sleeve and why is it good for kids?
A drop sleeve (or drop shoulder t-shirt) gives more room and airflow, making it ideal for active kids in summer.

Are the Drop Sleeve Sets oversized?
Yes, intentionally. The relaxed fit delivers comfort, movement, and longer wear.

Are these kids overalls good for NZ summer?
Absolutely. Loose fit, breathable cotton, and easy layering make them perfect for NZ conditions.

Are both styles unisex?
Yes. All colours and fits are designed for any kid, any day.

How do I wash them?
Cold wash, gentle cycle, air dry for best results. Built to last.

Crumbs and cookies

Summer Fun in the Right Fit

We’re not dressing kids for photos.
We’re dressing them for real life.

Crumb’s Summer Streetwear Collection—the Drop Sleeve Sets and Off Beat Overalls—is made for movement, mess, and memories. Oversized where it matters. Breathable where it counts. Cool without trying.

Outfit your chaos crew.
Summer’s not waiting.